Estimated reading time 2 minutes, 22 seconds.
WestJet celebrated the 10th anniversary of its signature community investment program, WestJet Cares for Kids, on Feb. 21, with the release of its newest video, Celebrating 10 years of WestJet Cares for Kids.
The video does the math on the number of flights the program has donated to its charitable partners since its inception in 2007. Through some serious arithmetic, the video’s young star demonstrates that over the past 3,650 days, the airline has donated 65,000 flights or approximately 18 flights per day to its partners. To see the math on caring, watch the video here.
“The math is simple: 65,000 gifts of flight through 10 years of WestJet Cares for Kids equals thousands of children and families benefited,” said Richard Bartrem, WestJet vice-president, marketing communications. “But the gift of flight is more than a ride on an aircraft. It’s a flight for a family to be with their sick child, it’s seats for investigators who are working to find missing children, it’s a journey that creates hope, and it’s the cost of air travel back in the pockets of our partners to continue their missions of making a difference in the community.
“On behalf of our more than 12,000 WestJet owners, we are thankful for the enthusiasm and care our eight charitable partners have for positively impacting young Canadians. We look forward to the next 10 years of WestJet Cares for Kids and many more flights benefiting children’s health and wellness,” said Bartrem.
WestJet Cares for Kids includes eight charitable partners: Big Brothers Big Sisters of Canada, Boys and Girls Clubs of Canada, Hope Air, Make-A-Wish Canada, Missing Children Society of Canada, Ronald McDonald House Charities of Canada, The David Foster Foundation, and WE Charity. The gifts of flight assist WestJet Cares for Kids partners in delivering essential programs to the children and youth they serve, raise funds and reduce the cost of their business travel.
In addition to WestJet Cares for Kids, WestJet community investment programs also include the WestJet Airport Community Giving program, WestJetters Caring for Our Community, WestJet Live Different Builds and WestJet’s support of the Canadian Breast Cancer Foundation.
