Satcom Direct completes acquisition of TrueNorth Avionics

Satcom Direct Press Release | December 6, 2016

Estimated reading time 2 minutes, 14 seconds.

Global aeronautical communications provider Satcom Direct (SD) announced at the Middle East Business Aviation Association (MEBAA) 2016 that it has closed its purchase of TrueNorth Avionics, a manufacturer of cabin communications solutions. With the acquisition of TrueNorth complete, SD significantly expands its ability to provide advanced communications systems for VIP and VVIP aircraft.

Jim Jensen, founder and CEO of Satcom Direct, right, shakes hands with Mark van Berkel, president and CEO of TrueNorth Avionics, at NBAA 2016. During the show, it was announced that Ottawa-based TrueNorth would be acquired by Satcom Direct. Lisa Gordon Photo
Jim Jensen, founder and CEO of Satcom Direct, right, shakes hands with Mark van Berkel, president and CEO of TrueNorth Avionics, at NBAA 2016. During the show, it was announced that Ottawa-based TrueNorth would be acquired by Satcom Direct. Lisa Gordon Photo

Satcom Direct will be explaining the benefits of the new deal to Middle Eastern delegates attending MEBAA 2016.

Ottawa-based TrueNorth Avionics designs, develops and manufactures satellite communications solutions for aircraft operators and avionics original equipment manufacturers (OEMs). TrueNorth will become a business unit within the SD family of companies focused on advanced avionics development.

“TrueNorth is a leader in the wide- and narrow-body aircraft market, providing airborne connectivity systems to heads of state, VIPs and high-net-worth individuals worldwide. It also develops custom solutions to meet the unique demands of the VVIP market,” said Jim Jensen, founder and CEO of SD. “The pairing of SD and TrueNorth enables us to deliver the complete connected aircraft; cockpit to cabin.”

The acquisition of TrueNorth broadens SD’s avionics product portfolio and accelerates SD’s efforts to bring fully integrated communications solutions to customers. The Satcom Direct Router (SDR) and SD Pro flight operations platform combined with TrueNorth’s highly advanced avionics will give aircraft operators an unrivaled ability to manage their aircraft communications systems, while giving passengers a user experience which exceeds their expectations.

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1 Comment

  1. I imagine that Mark received an offer which he could not refuse. It would be nice to meet with you Mark over a coffee if ok with you. Wil

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